Product comparisons
Is one tomato variety sweeter than another? How does an A-brand compare to a private label product? Is my product better than that of my competitor? Does a small change in the specification have an observable effect on the quality? Consumers partly base their supermarket purchase on the quality of the product. As such, it is important that you know how the quality of one product compares to that of another.
We measure quality “through the eyes of the consumer”. In our programmes, we measure the aspects that really make a difference for consumers, such as sugar content, texture, dry matter content, viscosity and water activity. In addition, we measure a series of product-specific aspects.
| Flavour | Appearance |
| Sugar content (Brix) | Sizing |
| Acid (titratable) | Colour |
| Acidity (pH) | Damage and marks |
| Dry matter | Spoilage |
| Texture (pressure) | Freshness score |
| Water activity (Aw) | Appearance score |
| Viscosity | |
| Juice percentage | |
| Flavour score |
Our specialists will gladly help you monitor and improve the quality of your products. That way, you are guaranteed to offer a constant level of quality. Feel free to contact us to find out what we can do for you.
